The Mall Sanremo celebrates summer with an exclusive set-up
15 June — 4 September

With breathtaking views of the crystal-clear waters of the Riviera, The Mall Sanremo celebrates the summer with a seasonal event in the style of an exclusive Italian beach club, including exciting set-ups and many sensations to discover.

Animated by typically seaside colors and atmospheres, the path winds along the corridors and terraces of the Luxury Mall, adorned for the occasion with rows of kites, surfboards, inflatable balls and practical deckchairs where you can enjoy a regenerating break. To illuminate the spaces, playful arched structures with fluorescent writings celebrate the effervescent soul of summer: Summer Vibes, Sunset and Beach Club.

The same brilliant words are the protagonists of the unmissable Instagram filter that The Mall Sanremo has created specifically for the event. With fresh and captivating graphics, each story will be embellished with luminescent writings to celebrate the summer (Summer Vibes, Sunset Lovers, Beach Club, Good Vibes Only and No Bad Days), giving all users, at any time, the ability to share and change the mood with just a single tap.

A modern and elegant establishment that knows how to entertain and involve everyone. In addition to a rich offer of live music, recreational activities for children and the delicious Grom ice cream cart, visitors will have access to various entertainment spaces, such as the Greenhouse Station, the relaxation area with chairs, deckchairs and a stand reserved for welcome drinks. The Immersive Station, on the other hand, is the interactive room with a pool full of balls where you can carve out a carefree corner of the sea just a few kilometers from the beach.

For an indelible summer that becomes an oasis of peace and beauty.


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